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Image via Wikipedia. This article at TechCrunch: How To Spam Facebook Like A Pro: An Insider's Confession. is written by Dennis Yu, a reformed ad spammer on Facebook. In it, he says: When the Facebook platform first launched, developers used Google AdSense, which was paying 10-15 cent eCPMs, meaning that developers were earning 10 to 15 cents for every 1,000 ads they shown. But soon, ad networks, such as the one I operated, stepped in to show that by using social data and some clever ad copy, we could raise this to well over $6--that's 60 times better than AdSense. AdSense was getting a 0.1% CTR and earning 15 cents a click. Our ads were getting up to a 4% CTR and also earning 15 cents a click. You do the math. From How To Spam Facebook Like A Pro: An Insider's Confession. Referenced Wed Nov 04 2009 14:19:41 GMT-0800 (PST) That number--60x--jumps
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